Then take on the city by night and hit up underground street races to build your reputation. Lay it all on the line in the Speedhunter Showdown and compete to win Bank in race, drift, and off-road events.
We’ll find out when Need For Speed: Heat launches for PC, Xbox One, and PlayStation 4 on November 8.Need for Speed™ Heat – Street Racing Video Game – Official EA SiteĪbout Need for Speed™ Heat Car List Cops Customization Map PC System Requirements Accessibility News NFS Heat Studio Media Build of the Week Community Hub Forums Tips and Tricks About Need for Speed™ Heat Car List Cops Customization Map PC System Requirements Accessibility News NFS Heat Studio Media Build of the Week Community Hub Forums Tips and Tricks Hustle by day, risk it all at night.īURN ALL LIMITS Need for Speed™ Heat is an adrenaline-fueled, vibrant racing game where the lines of the law fade as the sun starts to set. Building that relationship isn’t easy, but maybe Heat will break through and establish a path forward for the series. It has fans who consider themselves Battlefield, Madden NFL, and FIFA players. Need For Speed: Payback, however, came out in 2017, and you don’t really hear anyone say, “well, I play Need For Speed.” And if they do say that, it seems just as likely that they are talking about the older games.ĮA absolutely has done this with some of its other games. Like, if you ask someone, “what kind of gamer are you?” It’s not unusual for someone to say that they play Rainbow Six: Siege, even though that game launched in late 2015. It’s difficult to imagine a “Need For Speed person.” People who play For Honor are “people who play For Honor.” That’s a group that I can imagine and understand.
But if you get into those games, they end up becoming like a hobby. Maybe you don’t care about Assassin’s Creed, Rainbow Six, or Ghost Recon. It’s likely that not every Ubisoft release is for you.
For an example of what I mean, look at Ubisoft. They need to create a relationship with an audience. Games need to do more than deliver a handful of fun hours.
But maybe EA and developer Ghost Games will end up making something fun and worth everyone’s time.Įven in that case, I’m still unconvinced that the franchise is moving in the right direction. I don’t have high hopes for the new Need For Speed, but that has more to do with my experience with the recent games than with this trailer. It’s just embarrassing that it’s still trying to pull off a naive faux-counter-culture narrative for a generation that can see right through that. I’m not surprised that EA isn’t even trying to make the “woke brand” marketing play book work. It just reminds us that the country is still barely coming to grips with white supremacy’s links to law enforcement. Is the weight of capitalism holding you down because you are scared to death to take any chances because you cannot afford to lose your health insurance? Well, here, buy this video game about racing expensive cars and outrunning a “rogue police force.” And don’t be surprised when Kendall Jenner shows up to tell you that all lives matter.Īnd really, a “rogue police force” in 2019? That terminology does’t evoke images of Vic Mackey on The Shield. Three top investment pros open up about what it takes to get your video game funded.